Soft Launch of the New AISIN Battery in the Philippines
AISIN wrapped up a highly successful participation at the 2025 Manila Auto Salon, held at the SMX Convention Center last November 13–16. As one of the most anticipated motoring events in the country, the show provided AISIN with an ideal platform to strengthen its presence and reaffirm its commitment to delivering reliable, high-quality vehicle solutions to Filipino motorists.
This year’s exhibit proudly introduced the soft launch of the AISIN Battery, giving attendees an exclusive first look ahead of its official market release in the first quarter of 2026. As one of the world’s largest OEM parts manufacturers—headquartered in Japan and supported by multiple production facilities across Asia, including Japan, Thailand, Indonesia, Malaysia, and China—AISIN continues to uphold its legacy of uncompromising Japanese-quality engineering.
The upcoming AISIN Battery, to be manufactured in Malaysia, is engineered for long-lasting performance, durability, and reliability, catering to the increasing electrical demands of modern vehicles.
Visitors enjoyed a dynamic and engaging AISIN booth, complete with interactive games, fun challenges, and exclusive merchandise giveaways, creating a vibrant experience for car enthusiasts, families, and industry partners alike.
What’s Next for AISIN?
The 2025 Manila Auto Salon marks another significant milestone in AISIN’s strategic expansion in the Philippines. With more product innovations in the pipeline, Filipino motorists can expect greater access to trusted OEM-quality solutions in the coming year.
For event highlights, updates on AISIN Battery, and future activities, follow AISIN Philippines on Facebook (@AISINPhilippines).
A new source of power is on the horizon. Stay tuned.